Press Room

For journalists, producers, and creators covering BEEST Snacks. Everything here is cleared for editorial and broadcast use.

Press Kit & Media Assets

Press kit (PDF): beestsnacks.com/press-kit

High-res product photography, packaging, founder photos, logo files, and charts: beestsnacks.com/press-assets

Press contact: hello@beestsnacks.com · (512) 903-5939

In the Press

Specialty Food Association · Member Press Release · June 26, 2026
BEEST Snacks Debuts the World's First Charcuterie Trail Mix and Crunchy Jerky Chips at Summer Fancy Food Show

Austin's real-food, high-protein brand debuts at the 2026 Summer Fancy Food Show (Javits Center, Booth 4309B), bringing the line to the Northeast for the first time, fresh off a KeHE Trend Finder Golden Ticket win and a spot on RangeMe's Top 50. The line runs 46 to 52g of protein per bag, zero sugar, and a handful of real ingredients, including the world's first Charcuterie Trail Mix.

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Boilerplate

BEEST Snacks brings real food to high-protein snacking. Founded by Lucas Prado and Nicole Ruiz, BEEST makes Charcuterie Trail Mix, Beef Jerky Chips, and Pork Jerky Chips with clean ingredients, no added sugar, and a patent-pending process that yields an unrivaled crunch and nutritional value. Based in Austin, Texas, under Best International Foods LLC.

Fast Facts

Founders: Lucas Prado & Nicole Ruiz
Headquarters: Austin, Texas · Best International Foods LLC
Products: 3 SKUs · Charcuterie Trail Mix (lead), Beef & Pork Jerky Chips
Recognition: KeHE Trend Finder 2026 Golden Ticket · RangeMe Top 50 Food & Beverage Brands 2026
Where to find: beestsnacks.com · Amazon · Austin and California independents · nationwide via KeHE
Social: Instagram · TikTok · Facebook · LinkedIn